Retail Distribution - Move Your Product Line to the Retail Market

Have you developed a product that you are ready to distribute to retail market but not sure where to start? Attend this seminar and let Gerry Spitzner use his 40 years of retail experience to help you plan your sales strategy with potential retailers. Learning objectives will be to discover how to structure sales calls to retailers, with the best results, understand the methods retailers use to decide what products they will buy for their stores, find out the common challenges retailers face; how and why they buy, uncover the cardinal rules you should follow when making your first sales pitch to a prospective client, learn the terminology, technology and measurements retailers use to decide which products will make the cut, find out how merchandising and pricing works in both chain and independent retailers and discover the logistics and supply chain systems of getting products to the retailers’ door. Presented by Gerry Spitzner of retailSOS.ca, this seminar is hosted at Small Business BC in Vancouver and delivered to other locations via live video conference and webinar. All webinar participants will also receive access to a recording for seven days after the live session.